Loyalty Lite solution
the ultimate toolbox for building loyalty
Drive loyalty from your customers, employees and channel partners with an easy-to-launch loyalty platform that drives repeat engagement and boosts customer value.
Your end-to-end partner in loyalty
Access our team on-demand and scale
Improving customer engagement and sales is a team sport carried out by several areas of expertise. When you choose iGoDirect, you tap into our agile team of Account Managers, Marketers, Developers, Data Analysts and Designers.
Drive continuous growth with a one-stop-shop
We have all the expertise in-house for your loyalty program. From program specialists, developers to data analysis, we create a unified experience with insights into your customer experience.
Grow with our market-leading innovations
While people are at the heart of our offering, we’re proud of our proprietary tech stack which caters to small businesses and larger enterprises. As your business changes, we’re committed to helping you reach your objectives with our scalable and customisable solutions.
Loyalty programs made easy
With Loyalty Lite, launching loyalty programs doesn't have to be complex, time-consuming, or expensive.
Customisable templates built for loyalty goals
Go live quickly with pre-built templates or opt for a fully bespoke design.
Ready-to-Launch Templates
Get up and running in no time with a library of proven program frameworks.
Custom Program Design
Tailor every detail, from reward rules to branding, with full design flexibility. Enhance engagement with optional video, quiz, and referral modules.
Designed to enhance always-on reward and loyalty experiences
Supports B2C and B2B use cases
Support any loyalty model, from retail shoppers to trade incentives, with currency or points-based
rewards.
Cash out with instant digital rewards
Integrate your loyalty program with rewards that resonate and drive continued engagement. Automate rewards redemption in the form of:
- Custom-branded digital Visa cards
- Retail eGift cards
Enhance your loyalty with fully managed, limited-time promotions
End-to-end promotional campaign executions
Run engaging one-off promotions for your loyalty members — from prize draws and sweepstakes to cashback bonuses. Our team manages the entire process, ensuring your promotion is delivered seamlessly and fully integrated with the Loyalty Lite solution.
Eliminate fraud with receipt validation
Protect your brand and campaign integrity with advanced fraud detection. Using OCR-powered receipt validation, we verify purchases in real-time, ensuring only genuine entries are accepted, keeping your promotions secure, fair, and trustworthy.
Explore other customer engagement solutions
My Rewards Plus transforms how you engage your customers and members
With My Rewards Plus, you can design a fully customised loyalty experience that drives retention, increases engagement, and delivers real value.
- Tiered or Status-based rewards - choose from a currency or points system, tailored to your business model.
- Customisable rewards catalogue - Access our extensive rewards marketplace or create your offers to suit your brand and audience.
- Milestone or behaviour-based rewards - Trigger rewards for birthdays, anniversaries, or incentivise actions like leaving a review or completing a survey.
- In-built referral feature - Incentivise word-of-mouth with a referral engine built directly into your loyalty program.
- White-labelled web and app experience – Ideal for ongoing, fully branded engagement programs, integrated into your tech stack.
Digital rewards embedded into your loyalty programs
True Rewards makes it easy to deliver meaningful loyalty experiences with digital rewards that customers love, from instant gifting to a fully automated, personalised delivery.
- Full Rewards Stack – Access a wide selection of rewards including Digital Visa, retail, and Choice gift cards.
- Instant Delivery – Send digital rewards via email, SMS or QR codes in real time via our self-service platform.
- API Integration – Automate reward distribution by integrating True Rewards directly into your platform.
- Self-Managed Platform – Control your rewards program end-to-end with flexible tools and real-time tracking.
- Scalable Solution – Ideal for one-off campaigns or always-on loyalty programs, built to grow with you.